GET TO KNOW ABOUT
FATHIMA LIYA
DIGITAL MARKETING EXPERT IN KANNUR
Social media strategist, SEO expert, Performance marketing expert in kannur
Welcome to WORKLIVENN!
I’m FATHIMA LIYA, a Digital Marketing Expert based in kannur, Kerala. I work with brands that want their marketing to actually feel like alive , not another feed post that gets scrolled past. Allow me to introduce myself and share a bit about my journey.
EDUCATION AND EXPERTISE
I’m currently completing my BBA in Marketing and New Media (batch 2023–26), where I’ve built my foundation in how brands actually reach people in a digital-first world. Alongside my degree, I’m enrolled in a 5-month digital marketing program at HACA Marketing School (Harris & Co.), covering SEO, paid ads, Shopify, HubSpot, and the tools that turn strategy into results — followed by a 1-month internship.
PROFfESSIONAL BACKGROUND
Through WORKLIVENN, I’ve built brands from the ground up naming, voice, identity, and go-to-market strategy and taken them into execution: content calendars, ad campaigns, and full digital presences. My client work spans food and hospitality brands, homestays, and footwear, where I’ve handled everything from brand personas and reel scripts to paid ad concepts and campaign operations.
Skills & Certifications
I’m currently building toward certifications in HubSpot, Google Ads, Meta Blueprint, Semrush, and Google Analytics (GA4) as part of my ongoing training — because staying current with the tools is non-negotiable in this field.
My Digital Marketing Skills
My skill set is built around getting a brand from “unknown” to “unforgettable.” Here’s where I focus:
- Brand Building: Naming, voice, identity, and the story that ties it all together — I build brands from a blank page.
- Content Strategy: Content calendars and buyer personas built around how audiences actually behave, not how brands wish they did.
- Paid & Organic Growth: SEO, Google Ads, and Meta Ads campaigns designed to convert, not just impress.
- Social Media Marketing: Content pillars, reel scripts, and creative direction that carry a brand’s personality across every post.
- Video Editing: Shot-by-shot creative direction and edits that make content feel intentional, not generic.
- Campaign Operations: Coordinating the moving parts behind a launch — logistics, vendors, timelines — because a brand’s promise is only as strong as its delivery.
GET IN TOUCH
If you’re looking for a digital marketing expert in kannur who understands both the strategy and the story behind a brand, you’re in the right place. I’m here to help you build a digital presence that feels alive.